My Ski School Journey

The journey of My Ski School began not in the luxury of the Alps, but in a small apartment block on the outskirts of Prague, Czechia. It was 2002, when a young dreamer named Petr Valis set out on a path shaped by passion, curiosity, and a deep love for the mountains. What started as a simple fascination with skiing and teaching others soon became a lifelong mission – to share joy, inspire confidence, and create one of the best ski schools in Switzerland.

From humble beginnings to the heart of the Alps

Coming from a modest family, Petr’s journey to the peaks was anything but easy. Every hour on the slopes had to be earned through hard work. He financed his education, training, and countless instructor exams with his own dedication and persistence. It took thousands of hours, endless nights, and unshakable belief that skiing could be more than sport – it could be a language of happiness.

When he received an offer to open his own ski school, Petr didn’t hesitate. After investing everything he had, just a few thousand euros remained on his account – but the dream was alive. He founded My Ski School with one clear goal: to combine professional excellence with genuine human connection.

Building a legacy through quality and trust

As a leading ski instructor and trainer of instructors, Petr inspired several generations of ski professionals. Many of them followed him from the very beginning and became the core of the school. Within just a few years, My Ski School had become a respected name in the Alps, serving clients from around the world – including political leaders, entrepreneurs, and icons of art and business. Names like Hermes, McCartney, or Zelensky have graced the guest list, not for prestige, but as a reflection of trust in the school’s unmatched professionalism and discretion.

Yet, growth brought its own challenges. The school faced the difficult balance between expansion and excellence. Under Petr’s leadership, My Ski School made a bold choice – to focus on quality over quantity. The number of instructors was reduced, but the standards reached a new level. Today, every instructor embodies the values of safety, privacy, enjoyment, progress, and unforgettable memories.

Defining a philosophy of modern ski education

The philosophy of My Ski School was solidified when Petr Valis became the sole owner. Drawing from his diverse experience – as a coach of national ski teams, mental trainer of Olympians, brand ambassador, film producer, and long-time leader in mountain safety projects – he redefined what private ski education could be. His expertise as a ski mental coach helped integrate mindset, confidence, and motivation directly into the teaching process.

Petr was among the first to recognize the psychological dimension of performance in skiing. Through his Kinesis Coaching Method, developed since 2004, he pioneered mental training in ski education – earning him the title “father of mental coaching in skiing”. His vision inspired a new generation of instructors to see beyond technique and focus on the whole person.

Recognition, innovation and global reach

Throughout his career, Petr spent over fifteen years as a top tester for leading ski brands and co-organizer of one of the largest ski testing events in Central Europe. His relentless pursuit of perfection shaped My Ski School into a model of innovation. As luxury clientele demanded more refined experiences, he created the Swiss Ski Concierge – a registered mark representing the highest level of ski school service in Europe. It became a synonym for bespoke, world-class guiding and coaching experiences that seamlessly blend skiing, travel, and personal growth.

Today, My Ski School operates across Zermatt, St. Moritz, Courchevel and other leading European destinations, offering tailor-made programs for every client. From signature private lessons to multi-resort adventures and family experiences, the school has become more than a service – it’s a movement redefining what ski education can be.

Gratitude and vision for the future

For Petr, success was never about fame or wealth. It was about people – the students, instructors, and partners who shared the same dream. He remains deeply grateful to everyone who stood beside him, from the early days of struggle to today’s achievements. As he often says,

“In life, there are only two periods – when you succeed, and when you learn.”

The story of My Ski School continues. With the same passion that started in a small Prague flat, Petr Valis and his team strive to keep evolving, adapting, and inspiring. Their mission is to make every ski lesson, every client interaction, and every moment on the mountain a chapter in a much greater journey – one of passion, purpose, and excellence.

My Ski School – born from passion, built on integrity, and shaped by a belief that skiing is not only about technique, but about life itself.

Book your private ski instructor or any special offer, come and meet us, and start long-term relations with Swiss Ski School!

Contact us

Get in touch with us via WhatsApp +41 76 288 38 41  or [email protected]

More detailed information about our company's privacy policy

Send message